ClickCease Andrew McDonald, Author at Brafton

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Branding your business through social media – or not


Social media marketing is a complex practice that some brands think will make them easy money – but it won’t if companies don’t take branding through sites like Facebook and Twitter seriously.

How to write good: the content marketer as a lexicographer


Content writers must remain aware of changes in how people communication and incorporate the latest preferences into their articles.