Search ads can increase brand
awareness by 80%.
Our Paid Search Managers are PPC Experts
PPC management services ensure your strategy adheres to industry best practices while fully supporting your business goals. Paid search campaigns managed by Brafton support your search engine optimisation (SEO) and content marketing strategies by getting your messaging in front of relevant people immediately.
Ranking highly on a SERP organically takes an average 90 to 180 days, depending on the search volume for your keywords and the competitiveness of your vertical. And that’s assuming you have an awesome SEO strategy and that you update that strategy periodically based on the findings of your analytics reports.
Data from Google shows that search ads can increase brand awareness by 80%. That can be a huge advantage if you’ve recently launched a new website or product page.
Paid search isn’t a magic bullet, however. Brafton’s experts make strategic decisions based on real data to help you outrank your competitors. Our strategists have a unique understanding of the customer journey, and tools like conversion tracking ensure that each milestone along that path is fully optimised.
Although the average click-through rate for paid search ads is around 2%, ads in the first position see rates as high as 7.94%. Our paid search managers possess deep knowledge of bidding strategies to help your ads reach the top spot.