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A weekly newsletter packed full of insights, advice and opinions about all things digital marketing.

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Every Tuesday morning.

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Want a preview? Here are some of our latest and greatest articles:

6 Real-Life Target Audience Examples to Help You Define Your Own (B2B and B2C)

To create effective messaging within your marketing campaigns, you first need to define your target audience.

What To Post On LinkedIn: 5 Types of Content for 2021 (Infographic)

LinkedIn makes it easy and useful to post relevant, likeable content on your personal and business profiles.

12 B2B Marketing Trends You Need To Know in 2021 (Infographic)

This year is likely to be one of great change and experimentation for B2B brands.

Internal Marketing: 5 Strategies That Work (Infographic)

Internal marketing represents the set of activities that promote an organization’s mission and objectives to its employees.

maximize return on ad spend

Return on Ad Spend (ROAS) — What It Is And How to Maximize

Return On Ad Spend (ROAS) is one of the less popular but very useful key performance indicators (KPIs).

Content Memes: 5 Tips for Using Memes in Content Marketing

It's content.