The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Online news content captures more attention than cable TV [data]
New data shows that Americans prefer to get their news via the internet.
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Love isn’t a game: Build trust via consistently honest content
Bolster web presence to make the most of consumers’ willingness to trust it over other entities.
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Five tips to make the most out of your video marketing
User experience and SEO influence the power of video content.
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LinkedIn now lets brands share more types of custom content
LinkedIn allows members to upload presentations, images and projects to the site directly.
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New Google Analytics interface focuses on further personalization
Google redesigned its Analytics feature to help webmasters.
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Social media: Post content on the weekend to increase interaction
A new study suggests that certain brands will see engagement rates increase significantly when they publish media to their Facebook Pages on the weekends.
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Facebook’s Graph Search: What is it and does it rock for marketers?
Facebook’s foray into search starts with a new internal feature that helps users discover the world around them.
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SEO content helps brands reach health buffs and hypochondriacs [data]
U.S. adults increasingly use the internet to research health-related content.
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