Pay to Play: How to Use Social Ads for Lead Generation

Maximize your content marketing reach and pull in leads by understanding the intricacies of social ad spend.

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Relying on only organic posting is no longer an option for marketing on social media – it simply limits your reach. You must now pay to play (advertise) on social media to get your content out into the social world and in front of your audience.

Download our eBook to learn:

  • Which social networks are worth your time and money.
  • How much you should spend on your social ads when promoting content.
  • The best content to leverage for social media advertising.

Strategic spending is essential to align your marketing objectives with your budget. Make sure you have the information you need to get it right.