SEO campaigns aided by reliable mobile website content
A report from Jumptap found that businesses looking for greater search visibility should focus on their mobile website content.
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Electronics, beverage companies among leaders in Google+ marketing
SimplyMeasured reported that electronics and beverage companies are succeeding at Google+ marketing, but beverage companies and automotive manufacturers are building up strong presences as well.
Foursquare customizes local search with Explore update
Foursquare recently added tools to make its Explore feature more customizable.
‘+1 button drives 2.7 billion shares and activity for Google+
A report from Compete found that that the +1 feature is sustaining Google+ activity at the moment, with more than 2 billion +1s registered in December.
Social media use a daily activity for many Americans
A report from Pew found that most Americans are active on social media, with Facebook proving the most popular platform.
Digital news content a necessity, survey says
A report from the TekGroup found that professional journalists believe it’s critical for businesses to launch online newsrooms.
70 percent of businesses plan to increase Linkedin, Twitter marketing
A report from the Software & Information Industry Association found that 70 percent of businesses using social media marketing plan to increase use of Twitter and LinkedIn.
Bing tests redesigned search results
Bing search result page redesigns showcase users’ Facebook icons (among other changes).
Mobile search alert: Google Chrome for Android released in Beta for handsets running Ice Cream Sandwich
Google announced the availability of Chrome for Android in Beta for the three Android mobile devices currently equipped with Ice Cream Sandwich, and this will promote a consistent search experience for Chrome users across the mobile and traditional web.
41 percent of searches for Super Bowl commercials were from mobile devices
A report from Google’s Mobile Ads Blog found that smartphone searches for Super Bowl commercials rose 2,700 percent compared to last year.