The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Entrepreneurs growing optimistic, increasing use of SEO
While the economy continues to sputter along, a growing number of small business owners are increasingly optimistic about the future with many already increasing their use of search engine optimization (SEO). That&#
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While error-free content is best for SEO, top universities get a failing grade
Many experts in the field of search engine optimization (SEO) have reminded those using the tool that content must be written with the reader in mind, which includes proper spelling – something a number of higher ed
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Companies may want to consider engines other than Google for SEO
When businesses consider using search engine optimization (SEO) they are often only concerned with how their company performs on Google, but recent statistics show that it might be a good idea to look at what’
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Bing, Twitter unveil real-time search with BingTweets
With the growing popularity of Twitter and other social networking sites, there is an increased emphasis on real-time search and it would appear that Bing has just fired a shot across the bow of Googl
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Content from users can improve SEO
Companies generally don’t think of taking the advice of their prospective clients when putting together a business model, but one expert says having content on a website that is created by users can i
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Company links SEO with environmental sustainability
Although many corporations have sustainability plans in place, they are not always the most searched for topic among internet users, and with that in mind one company has created a search engine optimization (SEO) t
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The AP calls for news outlets to go one step beyond SEO
In an attempt to get its stories to the top of search engine results pages, it appears that the Associated Press encouraging publishers to begin implementing search engine optimization (SEO) as an industry standard
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General Mills uses SEO to target niche audience
Although search engine optimization (SEO) can help small companies better level the playing field with their larger competitors, even large corporations are using the tool to help build their niche markets. Advertis
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