The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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SEOs – Create something worth promoting to No. 1
Matt Cutts says the key to web marketing success is to get back to the basics and create high-quality content worth promoting.
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Are Page 1 SERPs only 13 percent organic?
An audit shows Google’s SERPs dedicate as little as 13 percent of real estate to organic results, making this territory even more desirable.
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‘+1 feature enhancements amplify web content’s reach
Google+ users will notice more +1’d content in their News Feeds, shared, in part, by those they’re connected with on the network.
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Who does your social media content really target?
Social media is quickly evolving, but brands that deliver audience-centric web content to the right networks will see better results.
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Original content, social integration fuel SEO success
The secret sauce for brands’ successful content marketing strategies might be a simple recipe – custom content and social integration.
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56 percent of companies use Google Analytics – Do you?
A study shows more companies are measuring their internet marketing performance with Google Analytics, but some brands are still holding out.
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Brafton’s July 2013 #cmQs – Infographic Marketing Insights
Brafton held a live Twitter chat on July 9, 2013, inviting participants to weigh in on infographic marketing best practices and trends.
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1 in 5 web users submit do-not-track requests [data]
Web users are growing wary of online tracking practices that cull information about their online behaviors for advertising.
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