The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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21 percent of companies struggle to develop effective email marketing content
More than one-fifth of marketers struggle to develop and select content that drives conversions from email marketing campaigns.
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Yahoo sells portion of Alibaba stake, could signal new activity from former search leader
Yahoo sold more than half of its stake in Chinese ecommerce company Alibaba, which many believe could pave the way for the company to enter new markets under leadership of recently appointed CEO Marisa Mayer.
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Twitter details new visual-focused format
Twitter rolled out new profile designs recently, and users will see a greater focus on visual content as a result.
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Bing rolls out Facebook app to aggregate relevant news content
Bing recently developed a new Facebook app that allows users to aggregate relevant news content.
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Content marketing helps companies stand out during holiday shopping season
The holiday shopping season is approaching rapidly, and content marketing can help businesses stand out during the highly competitive time of year.
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Minor Panda update rolls out, fewer than 0.7 percent of queries impacted
Google rolled out a minor Panda update on Tuesday morning, with the iteration likely being 3.9.2.
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Instagram gives mobile photo pages a lift, allows simpler site navigation
Instagram has rolled out new mobile photo pages for users accessing the site through a smartphone browser instead of an app.
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Internet marketing news roundup, September 17
Last week showed marketers how some industries can use content marketing and why outsourcing production is helping so many.
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