The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Boosting Business with Twitter Marketing: 10 tips from SMX
At SMX Social Media Marketing, experts shared insights on high-performing Twitter marketing strategies. Here’s Brafton’s top 10 Twitter marketing takeaways.
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Yahoo adds social sharing, scrolling features to Image Search
Yahoo announced on Monday new Image Search features that will allow users to browse and share photos more effectively.
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Google+ Pages appearing on SERPs: Social marketers gain SEO benefits for brand searches
Google+ Pages are now included on SERPs when a query is conducted for a company name, an addition that could help drive traffic to the social network and help companies dominate results for branded searches.
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Adoption of content marketing set to spike in 2012
B2B marketers will increase their investment in content marketing in 2012, as the channel represents opportunity to boost brand visibility and niche leadership.
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Seven tips for better social marketing engagement: SMX insight
At SMX Social Media Marketing, Red Roof Inn shared its tips for Facebook marketing success.
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Measuring success still difficult for businesses with web marketing
Businesses struggling to demonstrate ROI often shy from multi-channel marketing despite its proven success.
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Web retailers report $6 billion in sales for Cyber Week
Market research firm comScore reported on Monday that Cyber Week earned web retailers more than $6 billion in sales.
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Internet marketing news roundup, December 2
Cyber Monday and Black Friday sales dominated web marketing conversations this week, and other industry developments suggest content marketing is key to marketing success this holiday season and year-round.
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