The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Coke No. 1 in social media marketing thanks to user-generated content
A survey from Covario finds that Coca-Cola is among the best performing companies in terms of social media marketing.
Learn More
SEO, content marketing, social media top three digital marketing channels
SEO, content marketing and social media marketing are the three most relied upon channels for businesses, a report shows.
Learn More
Images boost content marketing page performance
A report from Skyword found that using images to supplement news content increased page views by as much as 120 percent in some cases.
Learn More
Gartner: Mobile, social marketing critical for IT companies
A new report from market research Gartner found social media and mobile are critical for IT companies to implement.
Learn More
Social media marketing campaigns most effective when paired with other channels
Ogilvy & Mather and ChatThreads recently reported that social media marketing campaigns are most effective when paired with other forms of marketing.
Learn More
As cost per lead increases, content marketing becomes more valuable
A report from eMarketer pointed to content marketing as a strong method of attracting new business.
Learn More
Social media marketing with Twitter leads to more sales
Sixty percent of Twitter users following a brand are likely to recommend the company to a friend, Chadwick Martin Bailey and Constant Contact suggested in a recent release.
Learn More
Social media marketing key component of new Toyota Camry campaign
Toyota recently announced the Camry Effect, a social media marketing campaign aimed at evoking an emotional connection between Camry owners and the company.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
