Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

May 25, 2011 News

Mobile marketing alert: Study shows mobile purchases on the rise

The latest quarterly Insights report from JiWire indicate that 79 percent of on-the-go consumers are comfortable making purchases with their mobile devices.

Learn More

Marketers are encouraged to create social media content that inspires likes, as these posts have a social herding effect the increases results.

May 25, 2011 News

Facebook exec says ‘authentic content’ key to local Likes

Facebook’s director of Local, Emily White, recently chatted with USA Today about how merchants can boost their fan engagement.

Learn More

May 25, 2011 News

Google Correlate: A tool to reverse engineer SEO keywords?

Google has announced a new tool called Google Correlate that offers marketers insight on which phrases are most searched.

Learn More

Yahoo discontinued its Meme microblogging service, which was initially launched in 2009.

May 25, 2011 News

Yahoo Mail becomes more social with Facebook, Twitter integration

Yahoo Mail is becoming more social thanks to Twitter and Facebook integration – social and email marketers, take note.

Learn More

May 25, 2011 News

Google mobile payment service supports mobile marketing

Consumers are increasingly making purchases via their smartphones, and now Google is launching a mobile payment service that may further encourage this behavior.

Learn More