The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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B2B LinkedIn use on the rise
Data from Gigya indicates that the professional social site may be a top channel to connect with B2B execs.
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Facebook redesigns its search results
It seems the leading social network is focusing on search capabilities. Facebook is categorizing query results.
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Google gains ground on Yahoo for most visited web properties
Brafton has reported that Yahoo sites were the top web properties in December 2010 … and November 2010. The latest data from comScore indicates that Yahoo sites are, once again, the most visited web destinations,
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Google altering HTML title tags? Marketers say clicks impacted
Marketers creating web content know they need to make their pages both search engine- and user-friendly. Now, some webmasters are reporting that Google is ignoring or changing their home page and title descriptions,
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Where’s your online audience? Pew says mobile dominates
A Pew study reveals Americans are increasingly comfortable with their internet-enabled gadgets, meaning internet marketers have more avenues through which to reach consumers.
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Followers want fresh content from social marketers
ExactTarget’s report, The Social Break-Up, explores how consumers engage brands on social media, and marketers should make note that fresh content is a must.
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Internet marketing news roundup, February 18
This week, the internet marketing community was buzzing over the Mobile World Congress, as well as the meeting of President Barack Obama with some online platform leaders. Content marketing also took center stage, t
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Technology news roundup, February 18
Setting the tone of the Mobile World Congress, which began on Monday in Barcelona, Spain, market research firm comScore unveiled its final statement on the 2010 mobile phone market.
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