The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Survey: Three in 10 with smartphones use mobile devices while shopping
Brafton has reported that this year has seen some of the heaviest online shopping days in history, and internet marketers who want to engage these shoppers might need to consider how consumers are accessing the web.
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Free Shipping Day sales exceed $900 million, culminating heaviest online shopping week in history
It seems that for internet marketers, this may truly be the “most wonderful time of the year.” Last week marked the heaviest week of U.S. online shopping in history, with consumers spending more than $90
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Internet marketing news roundup, December 17
This week, the online marketing community was buzzing about new search engine developments and studies reporting the marketing power of various platforms. Here's Brafton's take on the top internet marketing
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Yahoo confirms plans to cut Buzz and other products, may find a new home for Delicious
Earlier this week, reports indicated that Yahoo was laying off 600 employees. Now, the company has confirmed that it will be cutting Yahoo Buzz, Traffic APIs and other products. Marketers might want to consider the
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Email effective in spreading marketing messages during Q3 2010
Marketers must create content for any web destinations their target audience may visit, from online video platforms to social sites, and they should remember that many online consumers' first stop when they sign
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Hitwise says Bing is gaining search ground
The latest search figures from Hitwise indicate that Microsoft may be coming into its own as a search provider. It now accounts for one-quarter of all searches, by the firm's measure. Hitwise reports that B
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Blekko makes search more social, lets users search specifically for Liked results
Search engine Blekko claims its slashtags help users cut through the spam on the web, and now searchers can use the site's filters to find results exclusively recommended by their Facebook friends. Users can log
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Search engine rankings reveal that Google is still king of the market
The latest rankings from comScore indicate that the search giant held a strong lead in the search market in November.
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