The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Content marketing trends report for 2019 (ebook)
Does your content marketing strategy track with Google Trends data? What’s rising and what’s falling in digital media appetites? We look at five years of insights to find out.
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12 marketing experts give their take on content marketing in 2019 and beyond
As we prepare to say goodbye to 2018, we asked several content marketing experts for their thoughts on the trends, tools and techniques we can expect to see in the new year.
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Content Marketing Weekly: Does Google personalize Incognito search results?
This week in the CM Weekly, we review some of Google’s most recent missteps, glitches and potentially worrisome updates. Plus, SEO maintenance!
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Survey: This is what marketers really think of chatbots
Chatbots: love ’em or hate ’em? The jury is still out on chatbots over here, which is why we felt it was our moral marketing duty to poll our audience on this heated topic.
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How it’s made: A look inside the pages of an eBook
From ideation to distribution, here’s an inside look at all the creativity and resourcing that goes into making an eBook in the content marketing world.
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Above the Fold episode 16 recap: Digging into the dark world of influencer marketing
Not even the niche world of content marketing podcasts is safe from the reach of “Red Dead Redemption 2.” This edition of “Above the Fold” opens with a lengthy discussion of the massively popular cowboy-themed video
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Content Marketing Weekly: What marketers can learn from Black Friday and Cyber Monday
There’s strategy behind all of those steals and deals you read about on Black Friday and Cyber Monday. What can you learn from them?
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6 funny award titles for employees to hand out at your next office party
Sick of trotting out the same employee awards at your holiday party? We’ve got just the thing: All the funniest and most creative award titles out there.
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