The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Are content marketing mistakes getting your website down?
To be human is to make mistakes, but rampant typos and grammatical mistakes can hurt your brand reputation and search rankings.
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When customers search for local businesses, they want the 4 Ps
Businesses that want to rank in local search results should feature information about prices, products, physical locations and phone numbers in easily accessible locations.
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How will content marketers spend in 2014? [study]
If current trends continue, content marketers will be spending a little bit more in the coming year.
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There’s a lot of local motion
There have been some local search shakeups that could signal the SEO space is under construction and new competitors could emerge.
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What your LinkedIn profile says (or should say) about you
It might not be the most riveting platform in the social media sphere, but LinkedIn is a critical tool to developing better professional relationships and showcasing your skills. Soft touches on the network can augm
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SEO analytics just got easier on Google+ with Pages Dashboards
Google has just made staying on top of key performance metrics a little bit easier.
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Google Places clarifies its listings guidelines
Google doesn’t want you to game the system – it wants to make sure your business is listed online with the most accurate information.
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Matt Cutts: Links are not dead (yet?)
Despite the potential for abuse, links are essential parts of Google’s search algorithms, according to Matt Cutts.
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