The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Use social listening for better real-time engagement
If brands want to capture “Now moments,” they should start with social listening to find the best entrance points for conversations with customers.
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Find the right role model for social media shares
Two serial social sharers were affected by Facebook’s recent algorithm changes. Learn how to avoid their mistakes and create original content that will experience greater visibility.
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Over the mobile edge – Consumers spend more web time on smartphones
The smartphone search takeover has arrived, and consumers now spend more time online with smartphones than desktop computers.
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Twitter’s new layout offers great web design ideas
One of the best ways to learn how online marketing pages should be constructed is to look at what the most popular sites are doing.
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Hyper-growth small businesses are in love with social media [study]
The fastest-growing small businesses are adopting social media marketing to increase awareness and drive leads.
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It pays to get up close & personal with email marketing
Do you modify email newsletter content based on recipients’ purchase histories and preferences? You could be making more if you do – here’s proof.
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Employee Spotlight: Meet Rachel, writer turned graphics production manager
Brafton’s maturing graphic design team has been making headlines with the recent appointment of our first-ever design director Ken Boostrom, and national recognition as a top Infographic Design Agency. But one Braft
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Modern video marketing is a far cry from infomercials
Video production has come a long way in the past ten years, and marketing with video content is nothing like it was on television.
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