Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Dec 21, 2012 News Ted Karczewski

2013 Prediction: Brands must turn a profit out of thin air

In the new year, brands must achieve more with fewer resources, study says.

Learn More

Dec 21, 2012 News Emma Siemasko

Marketers make resolutions after online spending reaches $35 billion

Online spending saw an all-time high in 2012, giving marketers a cue to prioritize content marketing in 2013.

Learn More

Dec 21, 2012 Legacy Andrew McDonald

Content marketing virality and the shared experience

The idea of an online community is a dichotomy because at every turn, the internet does two very opposing things: it works to connect the elements that make it up – its users, its content, its algorithms, its

Learn More

Dec 20, 2012 News Emma Siemasko

Brands can use MIT’s tips to engage consumers on Facebook

A group of researchers from MIT Sloan revealed what brings Facebook Likes.

Learn More

Dec 20, 2012 News Ted Karczewski

Brands missed content opportunities in 2012, could it be time to outsource?

New study finds brands still lack expertise in deploying effective content marketing campaigns.

Learn More

Dec 20, 2012 Legacy Ryan Durling

Eight link building resolutions for 2013 SEO – 3rd Thursday Tip

Linkbuilding isn’t what it used to be – article marketing or reciprocal link deals don’t cut it. Instead, it’s all about content marketing that’s aimed at strengthening your online voice, published on your site and

Learn More