The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Local SEO key to reaching audiences in smaller cities
Content marketing is becoming increasingly effective for small businesses looking to reach nearby consumers as more local queries are conducted.
Learn More
Study: Social media marketing becoming top priority
Social media is increasingly becoming a crux in many content marketing strategies, and according to a recent Jive Software study, many executives have begun to recognize social marketing as a key to future success.
Learn More
Web experience vital to mobile marketing success
For businesses exploring mobile marketing, it is just as important they be able to provide a rich web experience through site speed, as well as content.
Learn More
Study: More than one-third of CMOs plan to boost social spending
Businesses are expected to prioritize social media marketing even more in 2011, according to a new report from the CMO Council that highlights the importance of leveraging social media content. More than one-third o
Learn More
Google+ goes mobile with iPhone app
Social marketers and mobile marketers alike have reason to pay attention to Google+. Today, Apple released an app for the iPhone that lets social enthusiasts connect to Google+ on the go.
Learn More
Content marketing a must for B2B lead generation
Content marketing is a valuable B2B lead generation tool, but a number of companies struggle to create and publish information they feel “wows” their potential clients, a new Forrester Research report indicates.
Learn More
Expert: Social media effective for analyzing email marketing
Though social media marketing has captured the attention of companies worldwide, one expert recently opined that social media is most effective when paired with a traditional (and reliable) email marketing campaign.
Learn More
Businesses increasing mobile marketing budgets, study finds
A new study from the Interactive Advertising Bureau revealed that more companies are seeing mobile platforms as key marketing opportunities through which they can better reach customers and bolster their brands.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
