The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Nokia and Microsoft, A Mobile Marketing Partnership Made in Heaven?
Rumors have been escalating this week about a partnership between cellular phone titan Nokia and rising search player / global software leader Microsoft.
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News that marketers will Like: Facebook upgrades Pages
Facebook has announced that it will be offering "major improvements" to Pages. The updates aim to help brands manage social communication and boost overall engagement.
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Bing launches personalized search
Bing announced that it now offers users tailored results based on an individual’s location and previous search history.
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Facebook and Google may be battling to acquire Twitter for up to $10 billion
Some discussions of the microblogging site’s worth have valued the company at up to $10 billion.
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Google gives retailers social data for items on Boutiques.com
Google is unveiling new analtyics for Boutiques.com to give retailers insight on the most searched styles.
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Yahoo’s BOSS service gets an upgrade, moves to Microsoft’s search index
Yahoo has announced that its "Build Your Own Search Service" – BOSS – will soon be updated to include a broader spectrum of image, news and web results.
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Forrester: SEO must move beyond search engines
Forrester’s latest Wave report, relayed by CMS Wire, indicates that the majority of Americans still rely on search engines to find websites, but they are also turning to newer channels for site referrals.
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Google click-to-call ads gaining momentum in mobile market
Today, in a blog post, Google says that click-to-call ads on both search and the Google Display Network lead to millions of calls each month.
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