Content Marketing

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

05/28/20 Content Marketing Dominick Sorrentino

Another week, another round of companies that keep on giving

Even as many parts of the world commence reopening, some companies continue to offer a helping hand wherever they can.

05/28/20 Content Marketing Jeff Keleher

The best digital marketing books that every marketer should read [Infographic]

Expand your digital marketing knowledge by reading up on these must-have books in 2020.

05/20/20 Content Marketing Dominick Sorrentino

Status check: What should marketers be doing as we start re-opening?

Do what you can to facilitate engagement while still being very mindful of where we are collectively right now with this pandemic.

05/19/20 Content Marketing Dominick Sorrentino

3 enlightening marketing campaigns that came out of a crisis

These marketing lessons will outlast COVID-19.

05/14/20 Content Marketing Dominick Sorrentino

These businesses are giving away free or discounted virtual-conference services

This week’s roundup of helpers recognizes businesses that are making it easier to host virtual events on a budget.

05/13/20 Content Marketing Dominick Sorrentino

How to use your free time to become a better digital marketer

Think of this as your very own digital marketing course curriculum.

05/07/20 Content Marketing Dominick Sorrentino

For these small businesses, kindness is immune to COVID-19

From Nottingham to New York City, many small businesses have demonstrated ingenuity, resilience and, above all, goodwill in the face of adversity.

05/04/20 Content Marketing Dominick Sorrentino

Read this before reallocating any marketing spend

If you’re considering making marketing cuts, make sure your decisions are highly informed.

04/29/20 Content Marketing Dominick Sorrentino

Answers to your top marketing questions right now

As you trudge deeper into uncharted marketing territory, you probably have marketing questions, and we hopefully have the answers.

04/28/20 Content Marketing Dominick Sorrentino

Digital content and charity meet halfway in this week’s roundup of helpers

There are so many ways digital content adds value to the world right now. Here are just a few examples for inspiration.