The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Engage a captive audience: Bored travelers look for branded content [data]
Travel marketers (and others) can reach vacationing consumers or business travelers by targeting them in-flight with branded content.
Learn More
6 Authorship examples – including three businesses that get it
Content marketing has flooded the web with a range of content types, and Google looks to media based on authority, not budget or SEO.
Learn More
Brafton to attend Pubcon New Orleans – booth 27
Brafton’s business development executives will be at Pubcon New Orleans, talking content marketing and how it fits into the marketing mix.
Learn More
Pharma marketers use social marketing for healthy business [data]
Social media marketing has become an attractive channel for pharma marketers, as more people turn online for health advice.
Learn More
The social snowball effect: Likes, RTs, +1s generate more impressions
A survey suggests that the more Likes, Retweets and +1s content receives, the more people will be drawn to branded content in the future.
Learn More
SEO content wins & maintains leads
Website and blog content are found to be the most effective tools for customer acquisition and retention.
Learn More
Desktop searches reach highest level yet in March 2013 [data]
comScore’s latest U.S. Search Rankings Report showed the desktop search increased 11 percent month-over-month.
Learn More
Will internal content links draw the ire of Penguin? [Cutts speaks]
With the next Penguin update looming over SEO marketers, Matt Cutts released a video with insights on the search impact of internal links.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
