The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
U.S. enterprises invest in external and internal social marketing talent
Social media helps big brands align their content strategies to support business growth, development and revenue streams.
Learn More
Video consumption increases year-over-year among female audiences, study says
Women engage internet video content frequently, and brands can inspire website conversions with positive messaging.
Learn More
Why content is more important than your mobile site
Focusing on custom content is a sure way to keep prospects engaged, while a poor mobile site pushes customers away.
Learn More
Cigna & Digitas Health inspire health & pharma brands to get social
Pharma and healthcare brands are three to five years behind in terms of internet marketing, but social media content helps them catch up.
Learn More
Social marketing will see continuous growth, led by Facebook & Twitter
Social users connect with more brands on Facebook today than ever before, and social marketing initiatives continue to demand attention
Learn More
Content Leaders drive brand journalism forward in U.S.
Content marketing now receives nearly 40 percent of the average brand’s budget, and today’s biggest companies lead by example.
Learn More
Facebook marketing: Why no one will mourn the removal of ‘Friends of Fans’
Facebook will remove “friends of fans” data, and social media marketing analytics will focus on more telling metrics moving forward.
Learn More
Foursquare’s new search tool: Good for user-generated content?
Foursquare continues to bolster its local recommendation and search assets to compete with Facebook and Yelp.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
