The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Google testing page without black navigation bar used to integrate Google services
Techno-net found that Google is currently testing pages without the black navigation bar they launched recently.
Learn More
African-American, Hispanic populations shopping behavior demonstrates evolving consumer purchase habits
The Integer Group reported that African-American and Hispanic shoppers are more likely to use mobile devices to research purchases on the web than other demographics, but ecommerce is rising among all Americans.
Learn More
Google+ recommendations to promote other +1’d website content
Google+ has announced a new tool that allows users to view content recommended by other users when they click on a site’s +1 button.
Learn More
Google+ turns 1-year-old, it celebrates with 250 million users and new Google+ Events
New Google+ features, including Events and tablet apps, were part of the company’s celebration of the platform’s first anniversary at Google I/O.
Learn More
Quality, customer service most likely to drive consumer loyalty
A report from ClickFox suggests that companies can use social media marketing to drive brand loyalty and customer service.
Learn More
Rising mobile web access and activity places premium on mobile-friendly website content
Increased use of smartphones and tablets has placed a greater emphasis of a mobile web presence for marketers.
Learn More
Google Analytics now includes Entrance tab: Discover which top content pages draw traffic
Google Analytics has rolled out an Entrance metric in All Pages reports that tells marketers which pages on their site are most often the first page a visitor sees.
Learn More
Facebook changes all user email addresses to @facebook.com URLs
Ars Technica reported that Facebook has changed the default email addresses of its users to an @Facebook.com URL.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
