The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Businesses still lacking mobile web presence despite market’s growth
As mobile searches becomes more mainstream, businesses must improve the optimization of their websites for smartphones and tablets.
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Twitvid raises $6.5 million in investments
Twitvid’s success earned it more than $6 million in its latest round of funding, which help the social video content sharing website maintain its substantial growth.
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Lead generation, prospect conversion top priorities in B2B marketing
MarketingSherpa found that B2B marketers cite generating leads and converting prospects as the most vital, yet challenging, marketing goals.
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Bing adds airport maps to search
Bing recently announced the addition of 42 detailed U.S. airport maps to its search options.
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Twitter ad revenue projected to soar
Rising Twitter revenues should signal to marketers that the platform is increasingly valuable when it comes to reaching social audiences.
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New Google Real-Time Analytics allows for constant site monitoring
Google’s new Real-Time Analytics data can help businesses gain instant insights that enable them to make more informed decisions on the direction of an SEO or social media marketing campaign.
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Social media marketing opens companies to massive audiences
Sixty-five percent of American adults use social media websites, and the number is rising within every age group.
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Data integration, outsourcing key components of marketing success
Campaign management and analysis of data are becoming more important than ever when it comes to driving leads online.
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