The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Blekko lands $30 million in investments
Blekko, the self-described “spam-free” search tool, announced it has completed its latest round of funding and received $30 million, including a sizable donation from Russian search company Yandex.
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Social media marketing a must, but a strong website is No. 1 for conversions
Creating an engaging website is the first and most important step in ensuring web marketing campaigns are successful.
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Mobile marketing alert: Android top mobile OS in terms of ad impressions
Android has maintained a strong lead in the mobile operating system market share, growing 48 percent between July and August.
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Finding the marketing opportunities in Facebook updates
Updates to Facebook might seem overwhelming, but they bring ample marketing opportunities.
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Video content marketing appeals to young consumers on all platforms
Knowledge Networks recently found that Americans between 13 and 31 are viewing an increasing amount of web video conten, with mobile video viewership demonstrating especially strong growth.
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Audits needed to ensure SEO strategy is current
Frequent updates to SEO strategies can be difficult for some, but SEO audits are critical to the ultimate success of a campaign.
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Mobile search alert: Amazon launches new mobile browser
Amazon announced its new tablet recently, and it may change mobile web browsing forever with Silk, its newly released browser optimized for mobile use.
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Internet ad revenue up more than 23 percent
Search marketing was a leading factor in the growth of web advertising revenue in the second quarter of 2011.
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