The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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B2B agency leverages content marketing to lift revenue 15 percent
Publishing an informative and insightful blog is an effective way for companies to engage both prospective and existing clients.
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Study: Frequently published social media content boosts brand exposure
After launching a Facebook Fan page, most businesses launch efforts to both generate more fans and boost exposure.
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Google’s Panda 2.3 is live: SEO marketers, make note
Google’s Panda 2.3 is now live, and SEO marketers should be monitoring their analytics to uncover the “new signals” used to determine site quality.
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Americans looking for local web deals, study finds
It may be the middle of summer, but some Americans are apparently already planning their holiday shopping. Specifically, according to a new report from PriceGrabber, Americans are thinking about how they’ll get thei
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Facebook seizes the moment, launches Facebook for Business
While Google may still be warding off businesses from its newly launched social network, Google+, its main rival Facebook is accepting them with arms wide open, as it recently unveiled its latest social media market
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Report: Best practice SEO leads to CTRs
By publishing original and insightful content on their websites, businesses can elevate their search rankings considerably.
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SEO alert: Microsoft embedding search ads in Bing organic results
Microsoft is testing the placement of paid search ads mixed in with organic results, rather than displaying them to the sides or top of them, the Rimm-Kaufman Group reports. While the sponsored links are still marke
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Survey: 53 percent of businesses use social media marketing
As the social media landscape grows increasingly complex with the recent addition of Google+, many companies are leveraging the marketing channel to promote their products and services.
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