Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Email marketing promotions may be the best way to attract shoppers this Black Friday.

Nov 18, 2010 News

Survey says CMOs expect Black Friday sales to skyrocket, email marketing is key to catching cash

A new reports from consulting firm BDO reveals that CMOs behind leading brands expect sales to increase this Black Friday and Cyber Monday, and email marketing strategies may be essential to yielding profits.

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New Twitter developments may help marketers track their brands on the site.

Nov 18, 2010 News

Twitter marketing gets a lift from analytics product and instant notifications

Marketers may be excited to learn that the microblogging site is launching new features that will help track @mentions on the site.

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Nov 17, 2010 News

Yahoo announces new local search features and tests Rich Search Assistant

Yahoo announced that it will launch local search apps, and it is testing predictive technology that displays a top result as users type.

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Internet ad revenue is on the rise, according to the IAB.

Nov 17, 2010 News

Internet ad revenue hits record-breaking $6.4 billion in Q3 2010

The Internet Advertising Bureau and the PwC Network today reported that internet ad revenue hit its highest quarterly result ever during Q3 2010.

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Nov 17, 2010 News

Google unveils visual and social retail ecommerce site, Boutiques.com

Today, Google announced Boutiques.com – a personalized fashion shopping experience that lets users find ensemble advice and caters to the need for rich visual details when buying apparel online.

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