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The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Video marketing content stands to perform well as internet viewers spend more time tuning in online.

Nov 16, 2010 News

Market report shows video content increasingly important, seeding Google sites is key

The latest Online Video Rankings from comScore reveal that online consumers participated in 5.4 billion viewing sessions during October, up from 5.2 billion the previous month.

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Google's new Hotpot acts as a 'recommendation engine,' guiding consumers through local search results.

Nov 16, 2010 News

Google Hotpot: Social recommendation tool putting businesses on users’ local maps

Last night, Google announced Hotpot – a personalized "local recommendation engine" that brings the search giant into the geosocial market.

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The Yahoo Contributing Network supports more news content to attract visitors to Yahoo sites.

Nov 15, 2010 News

Yahoo launches Contributor Network to extend its exclusive news coverage: Should content marketers follow suit?

Yahoo announced today that it is creating a new platform for people to publish their creative content exclusively on its sites – the Contributor Network.

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Nov 15, 2010 News

Facebook Messages: Modern messaging system that’s ‘not an email killer’ – yet

Facebook announced today that it is launching its own message system, but it’s not your average email product. Facebook Messages is designed to "feel like a conversation."

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