The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Marketers, make time to tweet: Twitter users most influential online consumers
Marketers looking to engage social users to gain online brand advocates may be interested to know that active Twitter users are the most influential consumers on the web.
Learn More
True Blood demonstrates potential of rich media mobile ad units
Medialets – the agency behind the mobile campaign for the hit HBO TV show TrueBlood – is demonstrating how to achieve a big promotional hit via the iPhone’s small screen.
Learn More
Paid search proves effective platform in retail campaigns
Marketers looking to boost their retail revenue may discover paid search campaigns find the right consumers.
Learn More
Facebook may be offering new review ad format
Marketers may soon have the chance to get product reviews from Facebook’s more than 500 million users to help them generate sales.
Learn More
Marketers can tap into $200 billion market by targeting teens
Marketing Charts reports that a Packaged Facts study shows 12- to 17-year olds’ spending will rise to $208.7 billion in 2011.
Learn More
Google and users not on the same ‘wave:’ Google Wave cancelled
When Google Wave was unveiled last year, the complex communication platform offered marketers ad placements and the ability to join in consumer conversations in real time – seemingly ideal for driving word-of-web re
Learn More
Marketers take note: Mobile social campaigns could increasingly reach consumers
Compete’s Smartphone Intelligence Survey shows checking social sites is now routine for mobile device owners.
Learn More
Businesses can now respond to reviews on Google Places
Google Places is letting entrepreneurs respond to user reviews to supplement the good and counteract the bad word-of-web brand chatter on the site.
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
