How to perform an SEO checkup in 2019
Performing regular SEO checkups on your site helps identify its biggest strengths and pinpoint your most valuable opportunities for growth.
SEO
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How to perform an SEO checkup in 2019
Performing regular SEO checkups on your site helps identify its biggest strengths and pinpoint your most valuable opportunities for growth.
20+ SEO marketing tools every pro should know in 2019
If you’re a marketer in search of ROI, you need SEO tools.
An interview with Rand Fishkin, the Wizard of Moz
We sat down with Rand Fishkin with the initial intention of writing a story called, “How Brafton uses MozTools,” but after an hour of speaking with him, we realized there was a much better story to be told- a story about the man and his company. So rather than your standard Q&A, we’re going to… Read more »
6 ways social media impacts SEO
Marketing professionals cannot afford to ignore the impact social media has on search engine optimization.
Penguin 4.0 is here: Don’t get caught on thin ice
It’s been a long time coming. Penguin 4.0 is here, and we’ve got 3 tips to help you avoid penalties.
SEO in 2016: 4 areas you may need to modernize
SEO isn’t what it used to be. Treat your audience like people, not machines. Your content will appeal to them, and Google will reward you.
Why keywords are still essential for your content strategy
Keywords may be less important for SEO, but they’re still absolutely essential for your content marketing strategy. Here’s a look at why they’re here to stay.
Audit (and improve) your site’s SEO with conversions and engagement in mind
A good site will likely have a healthy SEO. A great experience can lead to a high CRO. Here’s our checklist to evaluate your SEO, with conversions in mind.
Why Wikipedia and IMDb’s user intent strategies work so well
Great SEO is deeper than keywords. It requires understanding people. Satisfying a user’s intent is one of the largest tasks for ensuring healthy SEO.