Welcome to The Brafton Blog, where we share insights and updates on all things content
marketing. From keeping up with the latest industry trends and best practices to getting
a glimpse into life at Brafton, our blog has something for everyone. Our team of
marketing experts are here to provide actionable tips and advice to help you drive
success for your business.
Brafton has a storied history. Over the years, what started out as a news marketing shop has blossomed into a full-service agency where strategies center around content. Much of this has been fueled by the internet’s broadening capacity for high-quality, multimedia content. Some of this is driven by one of our core tenets – that… Read more »
Editor’s note: updated 11/9/17. We now rank #2 for “Content marketing agency.” I knew there was something missing. You do your keyword research, you optimize all on-page technical factors, and you wait. And you wait. Then finally you move from a poorly ranking position to a middling position somewhere meaningless on Google’s second page. Congratulations,… Read more »
What should a 2016 keyword strategy look like? Here’s our advice for marketers who want to understand how people are searching for their business online.