Google to include Drive content on SERPs
Google has expanded its test of Gmail data on SERPs to include content from Google Drive.
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DuckDuckGo: Google limits content discovery with personal search
DuckDuckGo recently highlighted limitations of Google search in its latest attempt to win users.
Video for SEO: 90 percent of consumers watch video online, search drives discovery
Web video content consumption continues to grow, as more than 90 percent of respondents told AYTM they access video on the web.
Former Google employee says ‘Forget about SEO’
A former Google employee echoed statements from other search experts, telling marketers to focus on users to win with SEO.
Communications company’s content marketing stands out with longtail keywords [Interview]
A longtail keyword strategy helps ComFi distinguish itself from competitors in search. Katherine Ahklopkava, Product Marketing Manager, ComFi
Cutts announces Google’s disavow links tool
Google’s Matt Cutts announced a new disavow links tool for marketers to eliminate low-quality inbound links to their sites.
Brafton attends PubCon Las Vegas 2012
PubCon Las Vegas 2012 launched on Tuesday, and Brafton is available at booth 107 to discuss content marketing.
Mobile management for Google+ marketers makes it easy to share content on the go
Google+ has rolled out mobile management of social marketers using the platform.
Identifying the metrics that mean success in SEO
A report from Conductor found search marketers for brands lacking ecommerce need to develop custom metrics and dollar values to measure and analyze their web traffic conversions.
Top results net 53 percent of organic search clicks
Compete.com found that 53 percent of organic search clicks go to the first results on a SERP.