Anticipated ‘Want’ feature rolls out to select Facebook marketing partners
A report from Mashable suggests that the long-rumored Facebook Want button may be rolling out to select partners.
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Report: Mobile access accounts for 16 percent of all traffic
Mobile web access accounts for about 16 percent of all traffic, and the value of a mobile search strategy continues to grow as a result.
43 percent of Google search queries seek local results
Local search accounts for 43 percent of queries on Google, and many of these searches stem from mobile devices.
Bing integrates writers into social sidebar
Bing now directs users to reliable web writers by including links to content and social media profiles of authors within its social sidebar.
90 percent of marketers say content marketing’s value is on the rise
Outbrain and Econsultancy found that 90 percent of companies expect content marketing to become more valuable in the next 12 months.
Bing integrates Klout into social sidebar
Bing and Klout announced that the search engine will now include data from the social scoring platform on SERPs.
SEO alert: Penguin 1.2 active, 0.3 percent of queries impacted
Google’s Matt Cutts announced the latest Penguin update on Friday, with version 1.2 affecting 0.3 percent of search queries.
Consumers active on Facebook, not enthusiastic about social commerce
Social media marketing that looks to drive sales through a company website is more likely to increase conversions than social commerce.
Will Knowledge Graph steal SEO traffic? Insights from SMX East
SMX experts examined Knowledge Graph as “friend or foe” in a session that explored how it may cannibalize site traffic.
Presidential debate sparks massive Twitter activity, related social content can drive traffic
Twitter announced that Wednesday’s presidential debate was the most tweeted about American political event, which demonstrates the network is a mainstay of U.S. life with value for marketers.