Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Klout is now integrated into Bing's social sidebar.

Oct 08, 2012 News Joe Meloni

Bing integrates Klout into social sidebar

Bing and Klout announced that the search engine will now include data from the social scoring platform on SERPs.

Learn More

Google rolled out the latest Penguin algorithm.

Oct 05, 2012 News Joe Meloni

SEO alert: Penguin 1.2 active, 0.3 percent of queries impacted

Google’s Matt Cutts announced the latest Penguin update on Friday, with version 1.2 affecting 0.3 percent of search queries.

Learn More

Facebook's popularity continues to grow, but social commerce may not provide as much enthusiasm as some expect.

Oct 05, 2012 News Joe Meloni

Consumers active on Facebook, not enthusiastic about social commerce

Social media marketing that looks to drive sales through a company website is more likely to increase conversions than social commerce.

Learn More

Oct 04, 2012 News

Will Knowledge Graph steal SEO traffic? Insights from SMX East

SMX experts examined Knowledge Graph as “friend or foe” in a session that explored how it may cannibalize site traffic.

Learn More

Wednesday's debate was a hot topic on the web.

Oct 04, 2012 News Joe Meloni

Presidential debate sparks massive Twitter activity, related social content can drive traffic

Twitter announced that Wednesday’s presidential debate was the most tweeted about American political event, which demonstrates the network is a mainstay of U.S. life with value for marketers.

Learn More