The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google leaks mobile search update for Android
In a Google blog post (now removed but shared by TechCrunch), the company announced a “new, easier-to-use Google search app for Android” this morning. While the post has been taken down, it reveals that
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New York Times’ beta620 demonstrates demand for news content
The New York Times’ beta620 demonstrates the demand for news content and highlights that consumers increasingly engage online news (and news publishers).
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Social content marketing is key to reaching moms
Moms are increasingly engaged by online content, with many even preferring digital media over traditional entertainment outlets such as television and radio, a recent BlogHer report indicates.
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Study: Mobile creates new search marketing opportunities
An IBM report reveals that mobile search opportunities are growing, and some businesses are already reaping the benefits.
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Internet marketing news roundup, August 5
This week’s internet marketing news headlines might remind marketers that content is king when it comes to SEO.
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Recovering from Google’s Panda updates, made simple
A CEO of a company recently came to Brafton with some post-Panda woes, and after putting some content marketing strategies in place, we’ve seen the site’s traffic climb.
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Expert: Analyze site searches to generate content marketing strategies
Rosenfelt explains that site search analytics can help businesses understand what type of content marketing will convert visitors into customers.
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Google News Editors’ Picks lets publishers showcase top content
Google News is a less-cluttered space that offers search visibility for businesses with news content marketing strategies, and now Editors’ Picks boosts the chances that readers will see a site’s most valuable, time
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