3 Tactics to Master Website Content
Great website content writing can elevate web pages, improve site ranking and drive organic traffic. Here’s what you need to know.
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Great website content writing can elevate web pages, improve site ranking and drive organic traffic. Here’s what you need to know.
Writing an eBook is a great way to kick-start your lead generation campaign. Here’s how to begin.
When the bots overtake us, will they create better marketing buzzwords than we could have imagined?
Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.
Creative content writing is both a science and an art form. Executing on a sophisticated content strategy that includes the written word is not a walk in the park, and many marketers fail to understand how to pivot their approaches to each asset.
Microcontent is written copy, imagery and/or video content that can be consumed in 10-30 seconds or less.
Unlock the power of content ideation for successful content marketing. Learn how to find, organize and use ideas to build a strong content strategy.
There are hundreds of content creation tools out there, but which ones are actually worth using? Here are our favorite resources to create copy with.
Read our comprehensive list of visual, written and audio content marketing assets to mix up your strategy and drive results.
Learn more about how to write like a journalist and why journalism skills are essential to content marketing.