The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Microsoft ‘doesn’t get search’
Microsoft has the ability to provide a counter-balance to Google, with people in the organization dedicated to making it work. But the company doesn’t "get search" and has a culture which se
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Online marketing should increase in 2009
Despite a tough economy, a number of studies show that companies will continue to spend money on online marketing in the new year, including search engine optimization.
A December content mar
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A December content mar
SEO expert revisits ‘ranking is dead’
At November’s PubCon in Las Vegas, SEO expert Bruce Clay told WebProNews that "ranking is dead." In his interview with the website back in November, Clay said any number of people could get different
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Web communicates values say consumers
The internet is an increasingly important way for companies to get their message across to consumers. That’s the finding of a study from global communications company MS&L, which also suggests online users
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Affiliate Summit West less than two weeks away
It is less than two weeks before the start of the first major online marketing conference of the new year with the three-day Affiliate Summit West conference beginning January 11th in Las Vegas.
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SEO important for non-profits, charities
When it comes to search engine optimization, people typically think of businesses looking to increase traffic and revenue. But another segment of the population can benefit from SEO as well – cha
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Social networks might help SEO
Social networking sites have grown from a niche market for teenagers and college students to a bona fide phenomenon with Facebook claiming more than 140 million active users and the 25 and older age g
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