News

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Quality links are what count.
News

Google says quality content key to lasting links

Marketers know that adding link bait to a website is a good way to generate inbound links and boost search rank. A recent blog post from Google reminds marketers to value quality over quantity when it comes to link building. It’s important to use strategies that will enhance lasting link love instead of using short-lived… Read more »

Learn More
Soccer stars are scoring online searches.
News

Soccer players team up to dominate Google search queries

Recently, search engines have been catering to consumer queries related to World Cup fever, and soccer players have been scoring big with searchers. Now, Google data shows there is a timely connection between queries that sometimes links unlikely players. Google’s software engineer Jeffrey D. Oldham suggests some of the connections are easy to understand, while… Read more »

Learn More